Aritlce/Post Content
Industries excluded are Medical, IT, Manufacturing and Engineering for article/blog content. Unless a writer has worked or has a degree in these fields, one can not do a blog or website justice offering creditable material.
The success of any blog lies in the maintenance, keeping it fresh with posts and making it as interactive as possible with your targeted audience. Because of that, the key elements here are time, photos and exciting material. The industry standard for word count is 250-350 words. I like to go the extra mile and provide a minimum of 400 words and use a Flat Rate System to make it easier for every one so there are no surprises.
A list of preferred keywords to be used within the posts must be provided in advance by the client.
The standard rate is 1 post per week @$160.00 per month ($40 per post) 2 posts per week @$320.00 per month. Pricing also includes filtering comments before publishing to blog, responding to comments (unless there is a complaint then it will be directed to a contact provided by the client, updating minimal changes client desires (example: adding/deleting widgets, adding holiday graphics, embedding videos, slide shows or pictures etc.) and collecting email data you can use for promotional blitzes and key holiday greetings.
Blog Design (Blogger Only At This Time)
Package #1 - $125.00
2 or 3 column, 5 side bar titles, installation, two media icons (facebook & twitter)
Package #2 - $175.00
Includes all of Package #1 PLUS setting up a custom Facebook & Twitter Profile - $125
Facebook & Twitter Profile Set Up Only - $75.00
Website Design (I use GoDaddy.com as a hosting site)
Price differs according to style, content, number of pages from a minimum of $975 for a basic 5 page site to upwards of $3,500 if a store front is to be included. You will find, however, that my prices are lower than most as I'm not out to scalp anyone.
Email Marketing
My services are contracted either quarterly or annually and not month-to-month due to the time and effort involved in setting up a productive email marketing process. It takes time to segment your database and create lists based on your services and customer's interests. Sending
relevant, effective, attractive and targeted
messages is like any other marketing effort. It's not won over night but one customers will be more likely to respond – and more likely to act on.
If just email marketing is your focus, my fee quarterly is $450 which includes a monthly newsletter the first of each month and one additional campaign per month to introduce discounts, promotions, contests or new product announcements. It's important not to inundate customers unnecessarily with emails or pummel them with constant sale tactics because they get spammed every day and they'll opt-out from receiving anything further from you with a click of a button. My annual fee is $1,800.
Email marketing works for a variety of reasons if done right.
- It allows targeting
- It is data driven
- It drives direct sales
- It builds relationships, loyalty and trust
- It supports sales through other channels
PAYMENT PROCESS:
Payment is due the lst of every month for frequent postings/articles, the beginning of every quarter for email marketing and weekly for annual contracts. Half down due at the time of signed contract on all projects accept annual agreements whereby two weeks advance payment is requested to reserve placement. Job begins once deposit has been received in PayPal account. Contract for ongoing posts/articles is month-to-month. I understand that pay cycles for accounting purposes work within a 60-90 day time frame, however, I am a freelance contractor, keep my rates considerably low and my services are immediate and research is time consuming.
DEPOSITS ARE NON-REFUNDABLE AS I BOOK MY TIME IN ADVANCE. There is no refund if you simply decide you no
longer want my services and/or the design and work has begun.
